Crafty GM vehicle owners discovered a loophole in the GM Rewards program last month to pile up thousands of dollars in points ...

Ultimately, AI enables loyalty programs to operate at a micro, highly personalized level, using historical data to drive ...

The new age of rewards is about building a world guests want to be part of. The three ingredients for the new loyalty recipe: ...

A select group of super-regional convenience store chains proving that loyalty isn’t just transactionally earned at the ...

Explora Journeys has launched the Explora Club Referral Program, designed to reward existing members when they invite up to ...

Herrington Management has published an editorial brief examining the strategic use of Hilton Honors points for travel redemptions. The independent analysis provides data-driven insights to help ...

Prep in 5 minutes: list sizes + backups, snap every receipt, commit to in-store returns Use rewards like coupons: search ...

That’s the power of agentic AI: It scales intuition, turning raw data into human-like responsiveness. Used responsibly, it ...

For the ranking, WalletHub compared the nine largest hotel companies. They scored the companies based on their earning ...

A cruise line has launched a new referral program that will give you loyalty points when your friends and family book a cruise. Explora Journeys, an ...

If you have a U.S. Bank Altitude® Reserve Visa Infinite® Card, several major changes are now live — and they’re not all good. U.S. Bank has implemented updates to the card’s rewards and redemption ...

Many brands in desperate need of traffic are turning to their loyalty programs. Can they do enough to move the needle?