Virtual try-on fashion and AR shopping are transforming the way people buy clothes online, solving fit issues and creating a personalized shopping experience.

Will virtual reality or augmented reality revolutionize how we shop? originally appeared on Quora: the place to gain and share knowledge, empowering people to learn from others and better understand ...

DAYTON, Ohio--(BUSINESS WIRE)--Marxent, the leading provider of virtual reality (VR) and augmented reality (AR) for enterprise retailers and manufacturers, today announced that Chief Executive Officer ...

CHILLICOTHE, Ohio - On Friday, Nicole Bowen strapped on a virtual reality headset for the very first time. She wasn't sure what she was in for at Objective Reality Games in Chillicothe. But, before ...

Having to get up and go to the store to shop is a mere option due to the power of the Internet and nearly every retailer having a website and mobile app. But for some people, an in-person shopping ...

On a nightly basis, we surrender to the whim of our minds as they weave fantastical (and sometimes, terrifying) dreams for us. Yet, despite logically knowing that ice cream cones are not ...

In my book, "Extended Reality In Practice," I highlight over 100 examples of how augmented reality and virtual reality are transforming our world. In this post, I want to take a closer look at the ...

"Our goal is to create and push forward new technologies and make an impact on the way business is done in real estate," says Bradley Snyder. Although historically slow to adapt, the real estate ...

What is Virtual Reality (VR)? Virtual reality (VR) is a term used to describe three-dimensional computer-generated environments that replace the normal reality in which our everyday lives play out. VR ...

Many people play video games for a sense of escapism — to enter a different world of sorts. At Dumbo’s vrbar, that expression is taken very literally. Run by Park Slope resident Kishore Doddi, vrbar ...

Virtual reality uses technology to “transport” you to a digital space where you can move through and interact with a simulated environment. It’s just one type of extended reality, an umbrella term ...