Historically, marketing leisure travel has had a fairly straightforward purpose: Use enticing imagery and feel-good language to encourage would-be travelers to visit a certain destination, attraction ...

The new chief marketing officer brings more than 20 years of tourism experience to St. Louis as the agency works to boost ...

Felecia Mulkey was going to make it very, very clear. “It’s not a matter of ‘if,’" she said. “It’s simply ‘when.’” The... In recent years, the way travelers discover and book their vacations has ...

The tourism industry is propelled by a mix of local returning customers as well as visitors from around the world. While print and broadcast marketing still have an impact on the tourism business, ...

The push to ban TikTok in the U.S. has again gained momentum – a move that would have enormous consequences for the travel industry. TikTok is one of the most popular marketing channels in the world.

Jamaica intensifies a global tourism marketing blitz after Hurricane Melissa, targeting key markets to restore visitor ...

Jamaica’s Tourism Minister met with Inverotel at FITUR to discuss strategic marketing collaboration to boost post-hurricane ...

On the heels of news that Long Island saw record high tourist spending last year, East End business owners and a tourism marketing organization aim to grow foot traffic into the off months. Discover ...

Senior tourism officials from Southeast and Northeast Asia gathered in Cebu City Tuesday to reinforce regional cooperation, ...

The Brown County Council devoted the majority of its Tuesday, Jan. 20 meeting to hearing from applicants seeking appointment ...

Otsego and Schoharie counties will now be promoted through a unified media contract, “marking a bold new chapter for regional tourism marketing in Central New York,” according to a news release from ...

The Children’s Museum & Theatre of Maine received a $200,000 grant that will allow the Portland attraction to launch a multi-tiered marketing campaign to increase awareness among tourists with ...