The best eye shadow primers could be the make-or-break step that decides whether your look stays flawless or fades before lunchtime. One quick swipe can get richer pigment out of your eye shadow and ...

If you've ever wondered, "Do I really need a primer?"—you're not alone. But primer actually makes a significant difference in the staying power of your makeup. For those with mature skin, primer can ...

There's nothing more annoying than applying touch-ups all day because your face makeup is disappearing faster than Houdini. Such a waste of time! “A lot of people think primers are just an extra step ...

Every item on this page was chosen by an ELLE editor. We may earn commission on some of the items you choose to buy. A good lip primer is the key to a keeping your funky—or just totally casual—color ...

At the season 5 premiere of Emily in Paris, Lily Collins used Thrive Causemetics’s Brilliant Face Brightener Illuminating ...

The key to flawless makeup is in skin prep—which applies to the lips, too. That’s why it’s necessary to prep your lips using the best lip primer, to extend the life of your lipstick, lip gloss, lip ...

Finding the best makeup primer for your face shouldn't be an impossible task, which is why we've put together this edit of our 10 favourite formulas that cater to each and every skin type. Before we ...

I’ve been covering lifestyle content for over seven years. A good primer creates a smooth base, allowing for more seamless makeup application and all-day wear. The best primers for mature skin often ...