Loom bands are taking the world by storm – and it’s not hard to see why. Rainbow-coloured and cheap, kids and adults can have hours of fun putting together flash designs with these bright pieces of ...

Sharon Lighton, the owner of Anana Gifts, sells kits for children to make rubber band bracelets, which are a very popular trend right now. She has bought 14.7 million rubber bands to sell at her store ...

In this era of babies playing with tablets and young teenagers living and breathing social media, it seems curious to find that rubber bands are a big thing. Playgrounds and living rooms are under ...

Rainbow loom bands – small elastic bands that can be woven into anything from friendship bracelets to animals and keyrings - are the latest kids’ craze But the most ambitious creation so far is a full ...

Rainbow Loom® is the official trademark of the popular children’s toy that won the 2014 Toy of the Year (TOTY) Award in the United States. It’s the invention of ...