About seven years ago, DSPs that pitched marketers directly risked losing massive agency contracts. But today, as more marketers influence technology decisions and take programmatic contracts in-house ...

It can be a daunting task for accountants to advise clients on how to effectively and accurately budget, plan and forecast during uncertain times, while also remaining compliant with accounting ...

Dynamic pricing continues to generate controversy and a wide difference in opinions between travel managers and hotel representatives. Preliminary findings from a study by BTE Tourism Training and ...

Every business needs to focus on providing the best product possible to its customers. For service-based companies like agencies, your people and their talents are the product, which means you need to ...

While they've been studying AI for a while, multiple firms have officially announced AI practices and teams in Q1 of 2024. Firm leaders have pointed to increased client interest, a surge of AI-related ...

The pharmaceutical industry thrives on precision and an unwavering commitment to patient outcomes. In this dynamic landscape, leadership in statistical programming extends beyond managing data or ...

We can all agree that putting a client’s interests first is important for long-term practice success. It's not only a regulatory responsibility for many advisors, but it’s also good business practice ...

‘If you say ‘no’ too many times, your client stops coming to you,’ says TruNorth Dynamics CEO Ole Gjerde. ‘That doesn’t mean you need to do everything. But you better have someone to refer them to, or ...

Microsoft Corp. today is set to introduce a new tool that it says will let end users more easily access Dynamics ERP applications from its desktop software. Officials said the company plans to unveil ...