Businesses across every sector experience a churn rate. In the United States, significant sectors experience a churn rate between 10-25%. Suppose a company has a million subscribers with average ...

A Digital Marketing Executive with Strategic Internet Consulting a full service digital marketing agency focused on open source web development and internet marketing. Working with large ...

It seems as if every new business-tech venture positions itself around “big data.” Not surprisingly, so do VCs. So do business and tech publications and blogs, which are dedicating increasing ...

In recent years, our relationship with data has deepened. Data has allowed the digital advertising industry to evolve rapidly, bring us closer to consumers, and give us a higher level of control and ...

Christena Garduno is the CEO of Media Culture, a brand response agency specializing in media planning and buying for nearly 30 years. Big data is transforming the relationship between companies and ...

Big Data is coming and with it the danger of pharmaceutical marketers relying on it too heavily as a lens with which to assess physician behavior and prescribing trends. Physicians dislike Big Data ...

Vizury, a premier Big Data Marketing company today launched Vizury Reach, a product that helps brands with their new customer acquisition strategy. With this product launch Vizury emphasises its focus ...